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Showing posts from October, 2016

7 Big Year-End Essentials

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Ready? Set? Go! It is already mid-October which means the 2016 season of giving will be going full speed in a few short weeks. There are a limited number of days left until 2017. Follow these 7 essential preparation tactics:
Don’t Wait for The Eleventh Hour
Review your year-to-date results: Pull reports from last year that show total revenue raised, retention, average gift size, acquisition, the number of gifts, etc. Pay attention to which parts of the campaigns were successful and which could be improved. Confirm that these changes were made and that your planned campaigns align with your goals.
Storytelling is king: What stories have you collected that offer insight into your organization, provide testimonials, or highlight how you help your community? What do your donors care about most? Don’t forget to include photos and videos to grab the attention of your donors!
Perfect your strategies: RKD Alpha Dog can launch your organization ahead of the competition and put you in front of t…

2016 #GivingTuesday Planning Kit

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November 29th will mark the 5th annual #GivingTuesday – a globally recognized day of giving fueled by the power of collaboration and social media promotion. It was originally created to support and celebrate not-for-profit organizations and now kicks off the holiday giving season.
October is the perfect time to start planning for this day of giving. RKD Alpha Dog's #GivingTuesday kit will allow you to see why you need to participate in this day, how to strategize your promotional efforts, set your campaign plan, determine content and goals, offer a checklist and a plan of action to get you started down a path to success.

Your furry friend,